Good morning! Who doesn’t love a good sale? I love it when American Eagle does BOGO on their shorts or jeans, and am crazy about Express offering 50% off of anything! Don’t even get me started on how much I love the deals in the Target dollar spot! LOL! And right now, there is a TON of “Nordstrom Anniversary Sale” hype to BUY BUY BUY and I know that can be a major turn off. Let me explain:
I started my fashion Instagram account @teacherfashionista back in 2013 (read more here) when having a carefully curated feed or even making any money off of your photos and content was pretty much non-existent. Instagram was just a community. A place to share your everyday outfit, be the girl next door headed off to work or weekend fun, encourage someone who had an rough day, and a friendly place to get fresh ideas for clothes already in your closet, or hear about a fun sale deal someone else shared.
Fast forward to today, and the blogging world is so vast! I feel so blessed to have my little “corner” of the internet where, as a teacher, I can share outfit inspiration, budget shopping, brands I love, parts of my life, and more. I love it even more when there’s encouragement from others, and when I know I’ve done my best to do the same in return… Community.
Comparison is real. Instagram has really changed. I struggle at times trying to make connections, working to make my account following grow, wishing I could take photos that would generate a thousand likes, and create significant content or collaborations like blogger “X”. Then I stop, remember why I started and what the community means to me, and the “noise” and numbers fade. What do I appreciate the most? Interactions! Friends! (I’ve been so fortunate to meet quite a few of my Instagram friends in real-life!) Inspiration! Real Life! And yes, even the deals and discount codes influencers share, too. 🙂
In all the hype of a good deal or a mega sale, I never want to be someone who is pushing for you to buy what you don’t need. Am I going to shop the sale? YES! I enjoy browsing any sale, and use the Nordstrom Anniversary Sale as a way to add to my “back to school” wardrobe. Is the Anniversary Sale a good way to make money as an influencer? It absolutely can be! I have been so fortunate to be apart of Reward Style the past number of years which is a platform to make a small commission when someone clicks through the shopable links on my blog or shops from my photos in the LiketoKnow.it APP. But, is that a reason to push a big sale? I don’t think so. I’m not an expert on this sale by any means, just a regular shopper (and teacher!) like many of you. I want to be an inspiration, not a sales rep.
All that to say, my sister encouraged me to go for it. I’m shopping the Anniversary Sale anyway, why not share some budget-friendly pieces, and share my finds? I love her – she’s one of my biggest encouragers in this world of Instagram and blogging apart from my husband!
So, Nordstrom’s big Anniversary Sale starts TOMORROW, July 12th (for Nordstrom card holders)! I am excited to shop for a few things, and if you don’t have the Nordstrom card, you can browse the sale tomorrow and then shop when public access starts Friday, July 20th.
I love that Nordstrom offers amazing customer service plus free shipping & free returns – because we all change our mind now and then.
Feel free to come back here tomorrow when you’re ready to browse! I am going to put together my annual “Favorites under $50” from the sale, and I’ll share what I got, too.
Here’s a few of the things I got last year and loved!
Have you ever felt pressure on social media? I have a feeling I’m not alone whether you’re a blogger on Instagram or a mom/teacher/wife on Facebook. I would enjoy hearing your own thoughts – leave me a comment and I’d love to be an encouragement to you! Also – let me know what you find if you’re shopping the Anniversary Sale! Can’t wait to share more tomorrow!